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New Zealand's Chord Company Experts
Chord Company - RumourX - Speaker Cable (per metre unterminated)
$39.00
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The prime all-rounder speaker cable choice for any high-spec sound/vision system. High performance technology with discreet proportions. Tried, tested and recommended by audio manufacturers, custom installers and end-users. Very discreet and flexible makes install in tight areas a breeze.
Please Note: Cable Termination Service is available on request. The use of Chord Company's Ohmic Banana Plugs & Ohmic Cable Trousers is recommended for termination. Please inquire for pricing.
Winner of the Best Speaker Cable Award at the What Hi-Fi? Awards 2025. In fact, RumourX is a What Hi-Fi? multiple award winner!
Chord Rumour was Chord’s second attempt at producing a speaker cable. The first being a copper and polyethylene flat design in single and bi-wire configuration called Myth/Legend. The Chord team were also investigating speaker cables that used silver-plated conductors in combination with PTFE insulation. They had been experimenting with twisted pair conductor configurations, as at the time, heavy gauge parallel conductors were the standard for speaker cables. By twisting the conductors together, they could hear the noise floor of the system improve. They reached an ideal twist ratio and designed the cable around this.
When Chord Rumour launched in 1996, it was one of the smallest speaker cables available (16 AWG). Retailers would take it into their demo rooms looking dubious and come out looking surprised and delighted. It sounded a lot bigger than it looked, it carried detail and dynamics really well and it was more coherent than just about any other cable around. As people got over the size and listened, rather than looked, it became a very popular cable. Apart from cosmetic changes it remained unchanged for many years.
The size, the colour and the performance mean it’s still a popular cable.
The Chord ShawlineX shielded speaker cable shares the same conductors.
Previous versions of Rumour speaker cables used PTFE insulation (often referred to as Teflon™) and until the arrival of Taylon®, this was Chord’s “go to” material. Although expensive, PTFE offered the best performance.
Material technology is constantly developing and improving and alternatives to PTFE are now available. While the high cost of Taylon® prevents Chord from using this in all of their ranges, they were able to find a suitable family of insulation materials known as XLPE (Cross-linked Polyethylene). One version of this material looked particularly interesting and following listening tests, proved to be clearly better than the PTFE in Rumour speaker cable – now known as RumourX.
Technical Specifications
Conductor Silver-plated OFC
Insulation XLPE
Configuration Twisted pair
Shielding None. PVC outer jacket
AWG 16
mm2 1.31
Diameter 6mm
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Collections: Accessories, Cables, Chord Company, Installation Cables
Type: Installation Cable
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Where Sound Meets Soul!
Immerse yourself in the enchanting world of music with the Chord Company - RumourX - Speaker Cable (per metre unterminated). This isn't just a device; it's an experience, a bridge to musical memories and new adventures. With its sleek design and unparalleled sound quality, it transcends being a mere piece of equipment. It's a statement, a lifestyle, a celebration of sound. Why hold back? Embrace the rhythm, live the melody!
@realmusicco
Just got my new audio system from #TheRealMusicCompany. The sound quality is out of this world! It's like I'm hearing my favourite tracks for the first time again. #AudioBliss
Shoutout to #TheRealMusicCompany for their amazing customer service. They helped me find the perfect headphones, and I couldn't be happier with my purchase. #CustomerServiceWin
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“Absolutely love the speakers. The speakers do show of the recording. If however the recording is not well mixed it will show the listener as well that it was a bad recording. When they did a bond song together. However if you have a well recorded album like London Grammar or Faithless etc the music is not just fun but dynamic and entertaining. Totally recommend these speakers. ”
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"Just upgraded my phono cartridge to the Linn Ekstatik. This is a truely amazing cartridge. Running on my Linn LP12 Klimax turntable. The amount of information extracted is incredible. Very detailed presentation even at reasonably low volume. I am sure that as the moreI use it the better it will get. A worthwhile upgrade. Thanks to all at The Real Music company"
“The quality and reproduction of my Lps lifted 10 fold, the sound is so pure, like listening a new Lp, I'm hearing things i haven't heard before. Visiting The Real Music Company and meeting Carey was a true pleasure. The service was impeccable, no rush, listened to my wants and suggested the perfect set up for me at a very acceptable Price. Thank you”
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